Metaforic Blog

9th May 2012
By Douglas Kinloch, VP Business Development, Metaforic

One of the first things I learned in my career has held true across over 25 years and multiple markets. It's something I also learned during my courses at the Chartered Institute of Marketing in the...
27th April 2012
By Douglas Kinloch, VP Business Development, Metaforic

30th March 2012
By Douglas Kinloch, VP Business Development, Metaforic

  When we meet Software companies who are suffering from "License Misuse", or piracy as many will describe it, we often find that the compliance team is given responsibility for managing such...
2nd March 2012
By Douglas Kinloch, VP Business Development, Metaforic

Like Banquo's ghost at the feast in the "Scottish play" by one Wm Shakespeare of Stratford, England; there was one major company not represented at Mobile World Congress in Barcelona, officially at...
2nd March 2012
By Douglas Kinloch, VP Business Development, Metaforic

This was Metaforic's first visit to the MWC, the world's largest and busiest mobile Technology show. Every company who is anyone was there (with one key exception). From the back-end network systems...
27th January 2012
By Douglas Kinloch, VP Business Development, Metaforic

  We recently turned up an interesting document online; the information released to the public domain by the United States government often makes for interesting reading. In this case the web...